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Path on the Water

CUSTOM MERCH FOR DIVE SHOPS, RESORTS, & ADVENTURE BRANDS

Stock your shop with custom merch that sells — wholesale goods built around your brand, your vibe, and the customers you love. Let us design your collection.

WHAT SETS US APART

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CREATIVE EDGE

We build shop-specific designs inspired by your local waters + culture.

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QUALITY GOODS

We obsess over materials and durability—because guests feel the difference.

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PROVEN SALES

We curate best-sellers that convert: giftable, packable, and easy to say yes to.

Custom Designs
Retail-Ready Products
Small-Batch Friendly
​Built for Adventure Brands

RECENT PROJECTS

CUSTOMER STORIES

Benefit RC

“Great experience with Fliptide Provisions! They're so creative & responsive to our needs. They turn the smallest idea into a product that our clients love. Many times we have had to reorder merchandise because we sell out. Highly recommend 5 stars!”
 
-Linda
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ABOUT US

We're two divers, one dog, and a whole lot of creative energy — building merch that feels as good as the places it comes from.

 

Founders Benji and Kelsey pull inspiration straight from the water, the road, and the wild places we can’t stop chasing.

scuba diving tanks, bcd and regulars with other misc diving gear on a boat with the island of bonaire in the background

“The sea, once it casts its spell, holds one in its net of wonder forever.”

Jacques Cousteau

MOST SHOP MERCH BLENDS IN. YOURS WON'T.

We design custom collections built around your brand, your waters, and the customers who keep coming back. 

© 2026 Fliptide Provisions

PRIVACY    COOKIES     TERMS    RETURNS

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